Content Planner Framework by Kellsey Popowich

Are you ready to bring strategy and consistency to your social media content?
The Content Planner Framework is your go-to guide for transforming how you plan, organize, and execute content across Instagram, Facebook, TikTok, and LinkedIn. Designed to simplify the content creation process, this eBook helps you plan smarter—not harder—so you can focus on storytelling, engagement, and growth.

Who Can Benefit:

🌟 Small business owners ready to take control of their online presence.
🌟 Social media managers and marketers seeking a clear, repeatable structure.
🌟 Tourism operators, hospitality professionals, and local brands wanting to post with purpose.
🌟 Entrepreneurs who want their content to feel authentic, organized, and effective.

Inside, You’ll Discover:

🧭 Step-by-Step Planning Framework: Learn how to break your business into experiences and build content categories that truly reflect your brand’s story.
💬 Platform-Specific Strategies: Master what works best on Instagram, Facebook, TikTok, and LinkedIn with posting frequency guides and example ideas for each.
📅 Editable Content Calendar: A practical layout to plan your monthly posts, stay consistent, and visualize your storytelling across platforms.
🎯 Offer Alignment Techniques: Tie every story to a clear call-to-action—turning inspiration into measurable engagement and bookings.
📊 Performance Tracking Tools: Understand which content resonates most, with insights on analytics platforms that simplify your social media reporting.